Growing up I was, by far, NO ATHLETE! I did not play any competitive sports in High School or University and the thought of being on a team made me quiver. This is not because I hated sports or was lazy, it was because I was tall, lanky and had ZERO coordination, or at least I thought so. But as the years went on I felt my body & health needed a boost and I needed to incorporate some type of physical activity into my life!

In 2015 I took a big STEP and decided to walk into a local Crossfit Box and see what was inside! Once I got over the initial shock of what these people [athletes] were performing and I was assured that I was in good hands, I decided to give it a try! Reebok Crossfit Firepower not only became my go to gym, it became my second home! Many of the people there have become close friends and the owners are the most caring and inspiring individuals I know! Within the first year I turned into a full-time member, and my two girls and husband took part as well.

For the first time in my life I am now comfortable to be called an ATHLETE! And although I am not going to become an Olympian or will be on a professional sports circuit, or even attend the Crossfit Open, I have my own little victories right inside those walls each day! I feel stronger, healthier and a better version of myself.

Recently I have had the pleasure of helping Reebok Crossfit FirePower with their Social Media Management & Branding. Trying to showcase who FirePower is and what it can provide new members, while highlighting existing members and their accomplishments to enforce the FirePower brand as the leader in their industry. Branding does for a business, what Crossfit did for me. It helps a business look better, stronger and run more smoothly.

The Importance of Branding

  • It improves recognition and is the face of a business.
  • It creates trust so potential customers commit to a service or product.
  • It support advertising and helps a business stand out from their competition.
  • It inspires employees as they understand the goal and mission of the business and what they are trying to achieve.
  • It generates new leads [customers].

Businesses with great branding establish themselves as leaders in their industry. Want To Stand Out? Contact Us Today!